'DEAD FAMOUS' negotiates licences for the commercial use of photography, film & video images of legendary movie & historical icons for advertising, product endorsement & merchandising.

Movie & TV icons from the past can be even more powerful influencers today

Technology now allows us to colourise, digitise, alter, re-animate, and even put words into the mouths of long dead movie legends and iconic personalities. Subject to permission from the appropriate Estate.

“Dead Famous” is a unique service specialising in negotiating licenses and permissions with the Estates of deceased celebrities for advertisers to use photographic, film or video images of legendary celebrities for advertising or merchandising purposes.

John Wayne & Cartwright Family in Coors BeerTV Commercial

About “Dead Famous”

Dead Famous, a Celebrity Group service, was established in Hollywood in 1970. It was formed by a small group of British TV producers, journalists, photographers and presenters. The group became famous for producing and selling editorial celebrity profiles to newspapers and magazines such as Harpers, Vanity Fair, Vogue and GQ as well as being syndicated in magazines and colour supplements throughout the world, including the UK.

The series, entitled “Stars in Their Homes” and “Who’s Who in Showbusiness”, featured such stars as Zsa Zsa Gabor, Gene Kelly, Frank Sinatra, Bob Hope, Sophia Loren, Sammy Davis Jr., Audrey Hepburn, Barbara Streisand, Burt Reynolds, Jack Nicholson, Roy Scheider, Jerry Lewis, Dean Martin, Faye Dunnaway, Cybill Shepherd, Jacqueline Bissett, Racquel Welch, Farrah Fawsett  and many other Hollywood stars. This format was so successful it became the forerunner for magazines which adopted a similar format such as “Hello” and “OK”.

This was the origin of the relationship between Celebrity Group and many Hollywood stars, their influential Hollywood agents, managers, publicists and PA’s, which remains to this day and provides the company with direct access to key Talent and managements. Over the years, as many of the icons of the silver screen passed away, Celebrity Group maintained contact with their agents, managers and Estates, mainly for the commercial use of our own material. However, this unintentionally resulted in many enquiries from advertisers  and picture libraries seeking permission to use, not just our images, but those of other deceased Hollywood icons.

Hence “Dead Famous” was created to facilitate the growing demand for licenses for the commercial exploitation of images of former icons of the silver screen, the sporting arena and the wider world.

Licenses for many of the icons available from “Dead Famous” can be seen by clicking the Gallery button.

Selection from our Gallery

Many more icons available from "Dead Famous" can be seen in our Gallery.


The use of images or names herein does not necessarily imply any form of management or representation or that The Celebrity Group was wholly responsible for a specific endorsement. The Celebrity Group works in partnership with many agents & managers for the supply of celebrities not represented by ourselves.